Local SEO

Be the most popular website in town!

What is local SEO?

Local SEO is a vital part of SEO strategy if you have a physical address for your business. It is meant to help you make your presence known in a defined area, be that a city, a region or even just a neighborhood.

However, SEO by itself is still quite important because you need to be in a position from which you can generate organic traffic if you are to rank well in local searches.

Local SEO is particularly important for small firms who rely on their immediate surroundings for their business, but it can also help larger companies become more visible in an area they’ve targeted for whatever reason.

Local SEO

How does local SEO impact your business?

Yes, yes, we are aware that we’ve answered this already, but allow us to get into some finer details of the whole process.

With local SEO, your business can benefit in more ways than one. It can help you:

Appear in local SEO searches

People who conduct local SEO searches often have a problem that needs quick solving. Trust us, you WANT to appear in their search results.

Quality Leads

People coming to your website won’t be some random visitors who stare at your offer with a blank expression on their face. No, they will come precisely because they need what you’re offering, which makes them much more likely to make a purchase.

Increase your conversion rate

Since they have a problem that needs quick solving, data shows that people conducting local searches are very likely to make a purchase within 24 hours. See, told you you want to be included.

Build a stellar reputation online

Comments and ratings are the social proof needed to establish trust. This helps increase the conversion rate and the chances someone will recommend you. We can help you get positive feedback from your customers to further boost your website.

Bring prospective clients to your doorstep

Need your clients to come and find you? We’re on it! With our help, they are more likely to see you on a map and get detailed instructions on how to reach your location!

Our approach to local SEO

The results someone sees when conducting a local search primarily depend on their location. We can’t influence that.

However, what we can do is use these “big brains” of ours to come up with a strategic approach that covers all the other most important factors. It looks something like this:

Our experts will take a look at your business and compare it to your competition in the area. Then we analyze the keywords that could help you out and, yada, yada, yada, we know what needs to be done. Check the case study section if you don’t believe me.

We then proceed to implement the necessary changes so that your website is much more in tune with what local users want and need. Changes like setting the right headings, titles, URL structure, NAP, etc.

Naturally, we need to spread the word of how reliable you are and how good your website is, so we will start creating backlinks and citations for that particular purpose. Obviously, once again, we focus on your particular area.
We will make it easy and entice people to spread the word and recommend your business through good ratings and feedback. That way, prospective new clients will be able to see the proof that the service/product you offer is great.

Ready to start crafting your local SEO strategy? Get in touch

or send us email at [email protected]